Your Ecommerce Coffee Break Update ⭐

Hey, Claus here,

Happy Thursday to the to 6,023 Shopify Merchants, Marketers & Founders reading this newsletter.

Grab a Coffee (or Tea) and enjoy your Ecommerce Coffee Break. 👇

🎙️ ECOMMERCE COFFEE BREAK PODCAST

On Monday, Mark Dodgson, Chief Experience Officer (CXO) and Co-founder of RelevantBits.com, shared insights on how to do personalization the right way and why personalization is not an all-or-nothing exercise. 🎧 Listen or watch here: [Website] [Apple Podcasts] [Spotify]

On Tuesday, Sebastian Hooker, Co-Founder and Managing Partner of Nimstrata.com, discussed how adding a Google-powered AI search to your Shopify store can increase conversions and reduce search abandonment. 🎧 Listen or watch here: [Website] [Apple Podcasts] [Spotify]

On Thursday, our host Claus Lauter was a guest on the Scayul podcast and talked about the 80/20 Rule for Ecommerce Entrepreneurs. 🎧 Listen or watch here: [YouTube]

🎧 Tune in and subscribe to the podcast. 270+ episodes of free content. Listen in your favorite podcast app or directly in your browser.

If you're new to the Ecommerce Coffee Break podcast, our playlists feature carefully curated collections of our top episodes organized by topic. Open the playlists here. 

Are you interested in being featured on the podcast? Click here to learn more!

🛒 SHOPIFY & ECOMMERCE NEWS (Handpicked Finds of the Week)

• 6 paid social trends to be aware of in 2024 [Link]
  

• Implementing AI for eCommerce Marketing [Link]
  

• X partners with Shopify for in-stream product promotion [Link]
  

• 7 Ways to Increase Your SMS Conversion Rates [Link]
  

• Meta’s removing detailed ad campaign targeting options [Link]
  

• Shopify Editions - Winter ‘24 [Link]
  

• 2024's Biggest E-Commerce Trends [Link]
  

• E-Commerce SEO in 2024 [Link]

...[Message clipped]... To open the full thread join our news forum. Click here.

📩 OTHER NEWSLETTERS WORTH CHECKING OUT (I read them!)

Brandish - How to craft iconic brands that people love.

Techpresso - Get Smarter About AI and Tech in 5 mins.

Amazon Insiders - Get Proven Amazon Hacks Straight to Your Inbox.

Marketing Letter - Become a Better Marketer.

👏 5 TOOLS FOR DIGITAL MARKETERS

I use these 5 tools in my business to boost productivity, enhance creativity, and save time in marketing. These aren't affiliate links, just genuine recommendations. Check them out.

• Google Keep - note-taking app [Link]

• Asana - collaboration and work management tool [Link]  

• Case Converter - what the names says :) [Link]

• Grammarly - AI writing app [Link] 

• Margin Calculator [Link]

What tools do you use? Please let me know over at X/Twitter or LinkedIn.

💡 BEFORE YOU GO

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📢 THANK YOU FOR SUPPORTING OUR SPONSORS

We're grateful to partner with outstanding brands who sponsor our podcast + newsletter. You can show your support by clicking on sponsor links or using the provided coupon codes.

Our Headline Sponsors are:

LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs.

We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value.

Visit LoyaltyLion today: https://loyaltylion.com/

PartnerHero: Elevate your eCommerce business with PartnerHero. Our support solutions, featuring 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, empower your brand's customer experience.

We excel in customer service, ensuring language standards, offering multi-channel support, and providing user/system assistance. Visit https://www.partnerhero.com/solutions/ecommerce, and let's craft a tailored customer support solution, even during the holiday support spikes.

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