Your Ecommerce Coffee Break Newsletter ⭐ (Issue 94)

Hey, Claus here,

Happy Thursday to the 6,749 online sellers, marketers, and founders reading this newsletter!

I've arrived at my home base in Buenos Aires, Argentina, where I’ll be spending the summer. If you’re in the area, come say hi!

Now, grab a coffee (or tea) and enjoy this week's ecommerce news update with me. 👇

In Today’s Edition:

• The Latest Ecommerce News (Handpicked Finds Of The Week)

• Podcast: 5 Sales Tax Mistakes That Could Ruin Your Business (Ep 347), Meta Ads Pro Shares Why You’re Not Converting (Ep 348)

• SearchGPT: AD-FREE SHOPPING REVOLUTION

• Do you use AI-powered copywriting tools?

📰 ECOMMERCE NEWS (Handpicked Finds of the Week)

General Ecommerce News

• How Small Businesses Are Leveraging Tech to Stand Out in eCommerce Crowd [Link]

• ChatGPT Search Is Finally Here [Link]

• How content is critical to a winning ecommerce strategy [Link]

• The state of Ecommerce SEO 2024 [Link]

• 57% of small businesses have tried AI for marketing [Link]

• 61% of Americans shop online every week [Link]

Platforms & Marketplaces

• Shopify Launched Finance: Unified financial tools you need to grow [Link]

• Amazon customers are buying cheaper products [Link]

• Amazon UK tightens return policies for international sellers [Link]

• Amazon, Google sue over ‘fake review website’ [Link]

• TikTok Shop getting bigger slice of e-commerce sales [Link]

Social Media & Advertising

• Meta’s rolling out new more variable ad display options [Link]

• Google AI has released a free SEO consulting service [Link]

• Google Ads Optimization Score With Competitive Pressure Data [Link]

• 36 Google Ads Statistics You Should Know [Link]

• Google Shopping’s getting a big transformation [Link]

• X’s (Twitter) updated holiday playbook [Link]

Unlock more news items in our MerchantHub community.

• 223 Point SEO Audit Checklist [Link]

• 13 Thanksgiving newsletter ideas to connect with customers this holiday season [Link]

• How to Diagnose an Unexpected Drop in Email Open Rates and Engagement [Link]

• Hootsuite’s report shares the best times to post on social media [Link]

• What does Gen Z want for Christmas? [Link]

⭐ TOGETHER WITH Zumigo*

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You want to protect their accounts and improve conversion.

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Try it for 1,000 free registrations/sign-ins or 90 days, whichever comes first.

For more information, contact [email protected]

🎙️ ECOMMERCE COFFEE BREAK PODCAST

On Tuesday, Rohit Bhadange, CEO of Zamp.com, shared his expertise on how companies can avoid costly tax mistakes, streamline compliance, and manage multi-state tax requirements seamlessly. 🎧 Listen on [Website] [Apple Podcasts] [Spotify] [YouTube]

On Wednesday, Marin Ištvanić, Head of Performance at inspirebrandsgroup.com, discussed why your Meta Ads (Facebook,Instagram) are not converting. 🎧 Listen on [Website] [Apple Podcasts] [Spotify] [YouTube]

Listen in your favorite podcast app just search for 'Ecommerce Coffee Break'.

Check out our playlist with over 370 episodes on ecommerce and marketing.

Don’t forget to rate the ECB Podcast on Apple (⭐️⭐️⭐️⭐️⭐️)

⭐ TOGETHER WITH Elevar*

Is your tracking setup really ready for the holiday season? Most brands rely on out-of-the-box tracking that miss out on valuable data, limiting your ad channels’ performance.

With Elevar advanced tracking, eCommerce brands capture 99% of conversion events, even after cookies expire.

Brands like Obvi have boosted abandoned cart revenue by 34% without lifting a finger—just smarter data!

Check it out here

🔥 SearchGPT IS HERE: AD-FREE SHOPPING REVOLUTION

OpenAI just launched "SearchGPT," a new tool within ChatGPT, and it's about to shake up online shopping.

Unlike Google, SearchGPT has no ads in its search results, making product discovery more organic and less cluttered. Users searching for products get customized recommendations backed by sources, making it easier to find exactly what they’re looking for without sifting through ads.

For online businesses, this shift means it’s no longer just about keywords but also about providing detailed, relevant product info that AI can understand and suggest.

To learn more about how SearchGPT could reshape your business strategy, read the full article online!

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