Your Ecommerce Coffee Break Newsletter ⭐ (Issue 90)

The weekly ecommerce news for online sellers, marketers, and DTC brands.

Ecommerce Coffee Break

Hey, Claus here,

Happy Thursday to the 6,515 Online Sellers, Marketers & Founders reading this newsletter.

Q4 is in full swing, and online sellers are ramping up their marketing efforts. I'm back at my desk, working from Bangkok for the next two weeks, ready to launch the "Ecom Minute" YouTube and TikTok channel, read more about it below.

Grab a coffee (or tea) and enjoy your Ecommerce Coffee Break with me.👇

🎙️ ECOMMERCE COFFEE BREAK PODCAST

For a quick update on what’s coming up on the podcast in the next few weeks, tune in to Tuesday's solo episode: 🎧 Listen on [Website] [Apple Podcasts] [Spotify] [YouTube]

Listen in your favorite podcast app just search for 'Ecommerce Coffee Break'.

Check out our playlist with over 370 episodes on ecommerce and marketing.

Listen in Browser
Apple Podcasts

Listen on YouTue
Spotify

📰 ECOMMERCE NEWS (Handpicked Finds of the Week)

Platforms & Marketplaces

  • Amazon’s Plan to Maintain its Dominance [Link]

  • Amazon introduced 5 new visual search features [Link]

  • Google’s e-commerce search results are evolving into Amazon-style category pages [Link]

  • Google added two new best practices for product markup [Link]

  • Google Lens allowing shoppers to find products by simply taking a photo [Link]

  • Amazon and Temu Copy Each Other in Battle for Sellers [Link]

  • HubSpot and Shopify Are Both Going More Enterprise [Link]

  • Walmart is rewiring its e-commerce strategy with generative AI [Link]

Social Media & Advertising

  • Meta faces more data restrictions [Link]

  • Users can now upload YouTube Shorts up to three minutes long [Link]

  • TikTok is trying out native, in-app Shopify checkouts [Link]

  • TikTok launches Search Ads Campaign [Link]

  • Instagram introduces best practices creator guide [Link]

  • Pinterest launches new AI tools to optimize ads [Link]

  • Threads has an engagement bait problem [Link]

  • 9 best social media ads collected this week [Link]

General Ecommerce News

  • Millennials and Gen Xers are the top shoppers on Temu, Shein, and Amazon [Link]

  • Holiday retail sales expected to increase 2.3% to 3.3% [Link]

  • 36% of Americans are expected to shop on Black Friday [Link]

  • Is e-commerce taking over offline shopping? [Link]

  • Ecommerce fraud will cost online businesses $107 billion by 2029 [Link]

Unlock more news items in our MerchantHub community

  • 4 Last-Minute Tips to Drive More Holiday Sales on Shop [Link]

  • How to Write Great Social Media Hooks [Link]

  • How To Use Responsive Web Design for Your Ecommerce Store [Link]

  • Making SEO Decisions With Confidence: A Guide To Data-Driven Strategies [Link]

Final call for GROW LA tickets!

You're invited to the retail conference of the year! Share eCommerce tactics & wins with 900 operators & experts - Wednesday October 23, Saban Theatre, Beverly Hills, CA.

FREE tickets are going fast! Secure your ticket here. Very limited availability.

🔐 JOIN MerchantHub

You're currently a free subscriber to the newsletter. Join our 'MerchantHub' and unlock exclusive resources to help grow your online business faster.

As a member, you'll access daily content, expert advice, and a supportive community of like-minded entrepreneurs. Learn from top-notch courses like our $250 "Conversion Optimization Masterclass" and participate in challenges, discussions, and networking opportunities. Build meaningful connections and grow with confidence.

Sign up today to become a MerchantHub member and take your business to the next level! (Already a MerchantHub Member? Login Here.)

🚀 GET YOUR DAILY 1 MINUTE OF ECOMMERCE NEWS ON YOUTUBE AND TIKTOK

If you're like me, you don't have time to read long newsletters every day. But you still want to stay updated on what's happening in Ecommerce and Digital Marketing. I totally get it.

Since I’m already reading 145 newsletters every week to curate the most important news for you, I thought a daily 60-second video news update could help you stay on top of the game.

Introducing "Ecom Minute", a new channel on YouTube and TikTok that gives you the latest news and trends in bite-sized videos, Monday to Friday. Perfect to watch while commuting, doing dishes, or at the gym. Our first episode is launching in just a few days!

I recommend subscribing now and being one of the first to benefit from this new format. Your input will also help us tailor the content to your needs.

Subscribe now:

See you there. I’m counting on you!

⁉️ TAKE THE POLL

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👋 BEFORE YOU GO

Connect with me and over 9,281 followers on LinkedIn for daily updates. https://www.linkedin.com/in/clauslauter/

Yours in ecommerce success,

~ Claus
Find me on: X (Twitter), Instagram, LinkedIn, Threads, and TikTok (
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Claus Lauter

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