Your Ecommerce Coffee Break Newsletter ⭐

Hey, Claus here,

Happy Thursday to the to 6,418 Shopify Merchants, DTC Marketers & Founders reading this newsletter.

Grab a Coffee (or Tea) and enjoy your Ecommerce Coffee Break. 👇

🎙️ ECOMMERCE COFFEE BREAK PODCAST

This week's podcast was packed with content, so here's a quick recap!

On Monday, Valon Xhafa, founder of behamics.com, discussed why AI is the key for brands to survive in the future of eCommerce. 🎧 Full episode at [Open Episode Page] [Listen on Apple Podcasts] [Listen on Spotify]

On Wednesday, Torsten Lueddecke, founder and managing director at meinteaminkapstadt.com, talked about how the 80/20 rule and fractional marketing can boost your business growth. 🎧 Full episode at [Open Episode Page] [Listen on Apple Podcasts] [Listen on Spotify]

The podcast is in all major apps, just search for 'Ecommerce Coffee Break'. 340+ episodes of free content.

Listen in your favorite podcast app or directly in your browser: https://ecommercecoffeebreak.com

❤️ If you like the show leave a review. I read every single one of them.

📰 SHOPIFY & ECOMMERCE NEWS (Handpicked Finds of the Week)

• Shopify's AI tools are now available to more users [Link]

• Shopify says adios to Amazon Pay in Europe [Link]

• Shopify announced the winners of this year's Shopify Build Awards [Link]

• Shopify Ranks Highest in Merchant Services Customer Satisfaction [Link]

• Amazon reached a market cap of $2 trillion [Link]

• Amazon is working on an AI chatbot to compete directly with OpenAI's ChatGPT [Link]

• Amazon Unveils Cookie-less Ad Targeting [Link]

• Apple expands 30% fee on Facebook and Instagram ads globally [Link]

• Meta pages with 10k+ followers can use Broadcast Channels now [Link]

• TikTok Back to School campaign guide [Link]

• There might be a U.S. ban coming on behavioral ads [Link]

• Selling cosmetics? FDA wields new powers over makeup companies [Link]

• Unlock the Premium membership for more…

PREMIUM MEMBER EXCLUSIVE NEWS

• How retailers are using generative AI right now

• How to create content that converts in the age of AI

• How Gen Z Broke The Marketing Funnel

• Free Conversion Rate Optimization Masterclass for Shopify merchants

🔐 Get a Premium Membership for only $5/month. This unlocks all news alerts, expert insights, and a private community of online sellers and Shopify merchants like you. Upgrade here! (Already a Premium Member? Login Here.)

⭐ TOGETHER* WITH CHARGEFLOW

Introducing "Level Up Your DTC Brand," a digital event discussing the latest strategies on how to scale DTC brands on Shopify, hosted by Chargeflow.

In this webinar, you will receive:

Expert Insights: Learn from the CEOs of growing DTC brands such as Caleb Ulffers (Haven Athletic), Shani Steinberg (Allermi), and eCom SaaS leaders like Jimmy Kim (Sendlane), Erin Watt (Triple Whale), and Alicia Gan (Aftersell), and Dan Moshkovich (Chargeflow).

• Practical Strategies: Get actionable tips and tools to grow your brand.

• Real-World Examples: Hear success stories to inspire and inform your strategy.

If all of that isn't enticing enough, they're also offering platform credits from solution providers, gift cards, and a Meta Quest 3 Reality VR Headset.

Whether you're an eCommerce founder, CX manager, marketer, or product manager, you cannot miss this one.

💸 RSVP now for free for a chance to win a Meta Quest 3.

🤖 HOW TO USE AI FOR SEARCH ENGINE OPTIMIZATION

AI is shaking things up in the world of search engine optimization (SEO). It's not just about Google using smart algorithms anymore - now, marketers can use AI to boost their own SEO efforts. From finding the right keywords to writing content and improving websites, AI tools are making SEO faster and smarter.

These tools can help you research topics, suggest ways to make your site better, and even help write your content. For example, ChatGPT can help you brainstorm ideas and draft content, while Surfer SEO can analyze your pages and suggest improvements. Shopify Magic is great for online store owners, helping with product descriptions and images. There's even a tool called Alli AI that can make technical SEO changes to your website automatically.

But remember, while AI is super helpful, it shouldn't do all the work. Google still wants to see content created by real people. The key is to use AI as a helper, not a replacement for human creativity and expertise.

Want to learn more about how AI can supercharge your SEO? Check out the full article online to discover more about these AI tools and tricks to get your website ranking higher. [Link to full article]

🚀 ESCAPE THE FOUNDER'S TRAP WITH "FOUNDER'S SIDEKICK"

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• Expert guidance when you need it most

• No time-consuming calls - 100% asynchronous

• Tailored for busy Shopify D2C founders

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✓ Achieve ambitious revenue targets
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✓ Reclaim your work-life balance
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Don't let another day slip by. Get affordable, personalized coaching that fits your schedule. Learn more now: https://founders-sidekick.com/

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