👋 Happy Tuesday! Here’s your latest ecom news roundup: quick updates to help you get more traffic, improve ads, and spot new sales opportunities across Amazon, Shopify, TikTok, and AI search.

In Today’s Edition:

📰 Top Headlines: News, Marketplaces, and Platform updates
🎧 On the Pod: How To Start A Profitable Ecommerce Business In 2026
🗨️ Claus’s Hot Take: Want more ecommerce sales this week? Don’t buy more traffic.

Grab your coffee—skim in 60 sec or read in 3 minutes to stay ahead with what impacts traffic and sales.

📰 TODAY'S MUST-READS

📈 General Ecommerce News

  • Amazon surpasses Walmart in annual revenue for first time [read more]

  • Gen Z: Malls Make a Comeback [read more]

  • ChatGPT Instant Checkout plan just changed [read more]

  • TikTok Opens Mexico to US Brands [read more]

🛒 Platforms & Marketplaces

  • Amazon Seller Wallet launches in Europe [read more]

  • Shopify dominant software in new stores [read more]

  • Millennials Drive TikTok Commerce [read more]

  • Walmart Marketplace introduced Recognized Reviewer [read more]

📱Social Media & Advertising

  • Amazon Explores Helping Other Apps Sell Chatbot Ads [read more]

  • Meta is testing tools designed to improve retail media campaigns [read more]

  • X tests new ad format that includes product mention links [read more]

  • Meta Says Its Ads Engine Isn’t Powered by LLMs [read more]

⭐ TOGETHER WITH sellify.club*

Grow your Shopify store organically. Get updates, media opportunities, & growth hacks to boost revenue by 1% weekly. Start here: https://www.sellify.club/subscribe

🎙️ ECOMMERCE COFFEE BREAK PODCAST

How To Start A Profitable Ecommerce Business In 2026

In this episode, we discuss how to start a profitable e-commerce business in 2026 without wasting money or burning yourself out.

Ben Knegendorf shares:

• Why most new sellers fail
• Why high-ticket dropshipping is safer
• What to do in your first 30 days

And if you enjoy the show, a quick ⭐️⭐️⭐️⭐️⭐️ rating helps more online sellers find it.

🗨️ CLAUS’S HOT TAKE

Want more ecommerce sales this week? Don’t buy more traffic — fix your conversion leaks.

Most online stores convert 1–3% of visitors. That means 97 out of 100 people leave without buying.

The good news: small UX fixes can lift revenue fast.

3 quick CRO wins you can implement today:

1️⃣ Clarify your value in 5 seconds

Your homepage hero should answer:

• What you sell
• Who it’s for
• Why it’s better

Add one clear headline + one CTA.

2️⃣ Add trust where it matters

On product pages show:

• Star ratings + reviews
• Money-back guarantee
• Shipping + returns info

Trust removes buying anxiety.

3️⃣ Remove friction in checkout

Cart abandonment is huge. Improve it by:

• Allowing guest checkout
• Showing total price early
• Reducing unnecessary form fields.

Why this matters:
Moving from 2% → 3% conversion = 50% more revenue without extra ads.

Your move:
Open your product page and checkout today.
Ask: Is buying from my store simple and obvious?

🚨 Ready to go deeper?

If you want the exact blueprints I use to find these leaks, I've discounted the Playbook for today's readers.

Unlock the 60-page Ecommerce Conversion Optimization Playbook packed with proven tactics and examples.

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Yours in Ecommerce,

~ Claus

⭐️ THIS WEEK’S PARTNERS

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Clustie: Clustie empowers Shopify brands to scale via AI-driven first-party data. Predict high-value audiences, increase ROAS, and lower CPA with precision audience modelling. Start winning now.

👉 PARTNER WITH US
Put out your message in front of over 35,000 online sellers, ecommerce operators, and direct-to-customer (DTC) brands. Find our Partner Kit here.

If you want to revisit any past editions, you can find the full newsletter archive here.

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