⭐ August 26 – Your Ecommerce Coffee Break Newsletter (Issue 164)

The Ecommerce News for Online Sellers, Merchants, and DTC Brands

👋 Happy Tuesday! Here’s your latest ecom news roundup: E-commerce hits its COVID peak again, Amazon bets on AI agents, Shopify upgrades shipping, and Meta rolls out new AI ads.

Grab your coffee, it’s a 1-min skim or a 3-minute to make you a smarter online seller.

In Today’s Edition:

  • Today’s Headlines Handpicked For You!

  • 🎧 On the Pod: How To Build A Resilient Post-Purchase Tech Stack

  • How To Boost Conversions With Pop-ups

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📰 WHAT’S HAPPENING

📈 General Ecommerce News

  • E-Commerce Finally Returns to Its COVID Peak [read more]

  • Shein revenue increases 32% in the UK [read more]

  • 74% of shoppers will scan QR codes this BFCM [read more]

  • US Beauty Industry Grows in H1 2025 to $50.6 Billion [read more]

  • Amazon is betting on agents to win the AI race [read more]

🛒 Platforms & Marketplaces

  • Shopify upgrades its shipping product [read more]

  • Amazon quietly blocks AI bots [read more]

  • Walmart Realm adds new digital storefronts [read more]

  • Best Buy launches third-party marketplace [read more]

  • Ebay builds out suite of tech tools for sellers [read more]

📱Social Media & Advertising

  • Which social videos convert best [read more]

  • Meta rolls out new AI ads and shopping tools [read more]

  • Meta tweaks ad set spending limits [read more]

  • New Instagram feature: multiple reels [read more]

  • 20 Instagram trends you need to know [read more]

🎙️ ECOMMERCE COFFEE BREAK PODCAST

Podcast

How To Build A Resilient Post-Purchase Tech Stack

In this episode, we explore why the post-purchase journey is the key to customer loyalty and repeat sales.

Prashant Gupta, Co-Founder and CTO of ClickPost, shares how brands can turn order tracking and delivery into a revenue driver.

From proactive updates to AI-powered personalization and smarter returns, you’ll learn simple ways to boost retention and create a wow experience after checkout.

🎧 Play Episode: [Website] [Apple Podcasts] [Spotify] [YouTube]

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💡 HOW TO BOOST CONVERSIONS WITH POP-UPS

Popups aren’t dead.

In fact, the top Shopify brands rely on them to grow lists, boost engagement, and drive more sales.

Here’s what’s working now:

Keep it simple: One field, one offer. Stanley grabs emails with 20% off, while Khy keeps it minimal and effective.

Segment early: 

  • FashionNova asks shoppers what they’re browsing for (women, men, curve, kids, beauty).

  • Alo Yoga goes further—splitting by men/women and adding a cheeky “No, I’ll pay full price” button.

Yes/No popups: Give visitors control.

  • Anastasia Beverly Hills wins with “Yes, please” for 15% off.

  • Cocolab uses exclusives to keep users engaged.

High-value giveaways: Big prizes pull big attention.

  • Kosas ($100 card) and Arhaus ($1,500 card) show how giveaways can supercharge sign-ups.

Exit-intent saves sales: Carparts.com turns abandoning visitors into buyers with a 10% discount and alerts.

Why it matters: Done right, popups don’t annoy—they convert. They guide visitors, capture intent, and unlock more sales opportunities.

👉 Steal these strategies, test them on your store, and watch your conversions climb. Learn more here.

👋 Have suggestions? Help us better serve our 9,182 readers by sharing your honest feedback at [email protected]

Yours in ecommerce success,

~ Claus

P.S. Stuck in the grind? The ‘Founder Rehab’ Coaching for Overwhelmed Entrepreneurs clears bottlenecks in 90 days. 🚀 Click here for details.

Ecommerce Coffee Break

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