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- ⭐ August 14 – Your Ecommerce Coffee Break Newsletter (Issue 161)
⭐ August 14 – Your Ecommerce Coffee Break Newsletter (Issue 161)
The Ecommerce News for Online Sellers, Merchants, and DTC Brands
Claus Lauter
August 14, 2025 • Estimated Reading Time: 7 minutes
👋 It’s Tuesday, and here’s your fresh ecom news roundup: U.S. shoppers are paying $12B a month in tariffs, inflation fears are shaking consumer confidence, and sellers say TikTok Shop could be the next Amazon.
Grab your coffee, it’s a 1-min skim or a 3-minute to make you a smarter online seller.
In Today’s Edition:
Today’s Headlines Handpicked For You!
🎧 On the Pod: How to Personalize Your Ecommerce Site for More Sales
Connect with fellow merchants!
Stop the #1 Revenue Leak in E-Commerce
Don’t keep us a secret: Share the email with friends (copy URL here).
And, as always, send us feedback at [email protected].
📰 WHAT’S HAPPENING
📈 General Ecommerce News
🛒 Platforms & Marketplaces
📱Social Media & Advertising
🤝 CONNECT WITH FELLOW MERCHANTS!
Big news! We’re building a new app to help ecommerce merchants connect 1-on-1 through quick audio chats—so you can share advice, solve problems, and grow faster together.
But here’s the catch: this only works if it’s built for you. That’s why your input matters most right now.
This is your chance to shape the future of the app—don’t miss it! Take 2 minutes and share your feedback 👉 Fill out the survey here. ( I will be your fan forever!)
🎙️ ECOMMERCE COFFEE BREAK PODCAST
How to Personalize Your Ecommerce Site for More Sales
In this episode, we dive into why ecommerce brands should focus on experimentation over chasing traffic.
Sergiu Cazac, founder of personizely.net, shares how mapping the customer journey, testing smarter, and learning from failed experiments can unlock higher conversions.
He explains what makes A/B testing tools easy to use, why timing matters, and how personalization connects with testing to drive real growth.
🎧 Play Episode: [Website] [Apple Podcasts] [Spotify] [YouTube]
Please Rate & Review: Help others discover the show by rating the show on Apple Podcasts or Spotify.
How did you like this podcast episode? |
🛑 STOP THE #1 REVENUE LEAK IN E-COMMERCE
Cart abandonment is the silent killer of e-commerce. 👉 89% of shoppers add to cart but never buy. That’s revenue left behind every single day.
Why shoppers bail:
A quick distraction (phone buzz, Instagram ping).
Doubt and missing info (When will it ship? Is return easy? Can I trust this store?).
The fix: AI shopping assistants.
Jump in the moment a cart stalls.
Answer questions in real time, 24/7.
Chat on WhatsApp, Messenger, or right onsite.
Speak in any language instantly.
Recover 28–45% of abandoned carts.
Why it matters: Recovering lost carts outperforms ad spend. Even a 1–2% lift in conversion can double your revenue — without paying for more clicks.
Takeaway: Before pouring budget into new traffic, fix the leak. Your next sale is likely already sitting in someone’s cart.
👉 Start testing AI recovery tools and watch conversions rise. Learn more in our episode with Menachem Schechter.
👋 Have suggestions? Help us better serve our 9,041 readers by sharing your honest feedback at [email protected]
Yours in ecommerce success,
~ Claus
P.S. Trapped by your business? Founder Rehab’s 90-day coaching fixes bottlenecks and restores clarity. Click here for details.
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