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- Your Ecommerce Coffee Break Newsletter ⭐ (Issue 107)
Your Ecommerce Coffee Break Newsletter ⭐ (Issue 107)
The weekly ecommerce news for online sellers, ecommerce professionals, marketers, and DTC brands.
Claus Lauter
February 06, 2025 • Estimated Reading Time: 10 minutes
Hey, Claus here. Happy Thursday to the 7,633 online sellers, marketers, and founders reading this newsletter!
Here’s a little fun fact to kick things off: Did you know the global ecommerce market is growing so fast, it’s expected to be worth over $6 trillion by 2025? That’s a lot of online shopping carts! If you’re ready to stay ahead in this booming industry, you’re in the right place.
In Today’s Edition:
As always, send me your feedback at [email protected].
Grab your favorite drink and dive into this week’s ecommerce updates. 👇
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On Monday, Arv Natarajan, Director of Product at GroupBy, discussed the critical role of analytics and reporting in driving online retail success. 🎧 Listen on [Website] [Apple Podcasts] [Spotify] [YouTube]
On Wednesday, Stefan Pirvu, an Email Marketing Coach and Founder of EmailSuperstars.com, shared five simple email tweaks to skyrocket sales. 🎧 Listen on [Website] [Apple Podcasts] [Spotify] [YouTube]
Listen in your favorite podcast app just search for 'Ecommerce Coffee Break'.
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📰 ECOMMERCE NEWS (Handpicked Finds of the Week)
General Ecommerce News
E-Commerce 2025: Tackling Cyberthreats, AI, and Personalization [read more]
Businesses pay more for online customers but see fewer conversions [read more]
European ecommerce to grow 45% in 5 years [read more]
OpenAI Debuts "Operator" AI Agent for Ecommerce Applications [read more]
China responds to Trump’s 10% tariffs with retaliatory tariffs set to take place on Feb 10 [read more]
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📰 MORE ECOMMERCE NEWS
Platforms & Marketplaces
Social Media & Advertising
Microsoft Ads adds LinkedIn targeting to Performance Max [read more]
Meta begins testing ads on Threads in US and Japan [read more]
Meta announces AI-created ads will carry more detailed AI labeling [read more]
Google Merchant Center Next fixes product download frustration [read more]
Google tests AI-generated backgrounds for Shopping Ads [read more]
The Ecommerce Coffee Break Newsletter is free and always will be, but joining our MerchantHub community gives you access to extra content, perks and features.
This week’s content in our MerchantHub membership community:
🔥 BIG CHANGES FOR DTC BRANDS: WHAT YOU NEED TO KNOW
US President Trump imposed major tariffs on China, Canada, and Mexico. While North American tariffs are on pause until March, the 10% tariff on Chinese imports took effect Tuesday. This means rising costs for DTC brands that rely on Chinese suppliers.
A major shift: The de minimis exemption, which allowed shipments under $800 to avoid tariffs, is now gone for most Chinese imports. This change hits fast fashion and low-cost e-commerce brands the hardest, as many relied on duty-free imports to stay profitable.
Chinese e-commerce giants like PDD Holdings and JD.com saw stock drops, while U.S. platforms like Etsy gained. Meanwhile, brands are scrambling to adapt—some exploring U.S.-based warehousing and shifting production to avoid extra costs.
With supply chains in flux and potential shipping delays, brands need a new strategy. Read the full article to stay ahead.
👋 Thanks for reading the news today. If you found this helpful, share it with someone in your network know who runs an online business!
Yours in ecommerce success,
Find me on: LinkedIn, X (Twitter), Instagram, Threads, BlueSky, TikTok, or a Book a 1:1 Call
P.S. → If you enjoy this newsletter, here are a few ways to help grow your business: https://ecommercecoffeebreak.com/level-up/
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